Cupcakes

I brought some today. A tad on the expensive side with 4 of them costing me $18.50. Yes that's $4.75 each. Just the cupcake. That or they are really good value, since frankly cupcake pricing is something that would generally elude me, so my pricing comment made only in comparison to things I know cost under $5 and may not actually be a true reflection of the worth or value. I think.

They're made locally, by the Delish Cupcake Company And they had a choice of about 8 flavors today. I walked out with Chocolate, Nutella, Lime and strawberry.

[caption id="attachment_1013" align="aligncenter" width="225" caption="From the website"][/caption]

[caption id="attachment_1017" align="aligncenter" width="300" caption="This is one of the purchased items, just the same as the ones on their website, except made today."][/caption]

So far for a company that's a couple of years old they're still open, which in itself is something, given that it's not the best of times, hey perhaps frippery and discretionary extends to cupcakes - it would seem so, and from the variety that they offer it seems that they are still being wonderfully creative.

The owner/creators both have full-time day jobs, and they spend evenings and weekends confecting their products.

The shop is clean, cozy, welcoming and just a little off the beaten track. I would imagine that the delivery business is flourishing.

I've worked alongside small business entrepreneurs and owners, but I can't see how this venture could ever be anything other than a boutique operation, I don't see how this particular craft and style can't scale, unless you forego somethings like quality assurance. And their operation seems depend on them sub-letting ovens and prep-rooms, and that can't be a long term strategy.

It took me a while to visit Delicious Cupcakes, and I've yet to eat the products. Will I revisit? well the proof will be in the pudding so to speak, but it would only be for very special occasions.